A place for those of us who are aware that the next frontier of quality medical care in the US involves information-enabled consumers who are accountable and involved in their own decision making.
Tuesday, May 28, 2013
Hospital Studies Blows Apparent Hole in Concept of Shared Decision Making Reducing Costs
Tuesday, November 2, 2010
Is Shared-Decision-Making Compatible with Current US Medical Delivery Models?
While it’s amazing to me that this has taken so long to be center-stage in health care, our financial realities may the primary driver for why it will finally happen. Shared decision making is now a topic of global concern as individual governments face bankruptcy and austerity world-wide. To be sure, in those countries where the government funds all or most of the health care cost, the common sense reality that is sinking in is for reformation starting with how the patient himself figures into the system.
For example, the recent debate over this concept in the United Kingdom within the NHS has centered on reluctance on the part of clinicians to offer a choice (see October 22 blog). The British government is undertaking reforms as part of wide-ranging changes due to be implemented in early 2011, with a renewed emphasis on joint decision-making by patients and healthcare professionals. (See the recent article in the Irish Times by a medical doctor, Muiris Houston, discussing the debate: http://www.irishtimes.com/newspaper/health/2010/1026/1224282000782.html )
One downside is the time it consumes. After all, it takes precious time from the doctor-patient interaction to discuss the alternatives---and it is hard to think about how to squeeze more time out of a day, without adding a lot more cost. And even with that, there are some patients that want the doctor to make all the decisions about what is best for them.
The same is true in the US, where the business model of the medical practitioner centers on how to treat an acute disease, provide preventive services such as vaccinations and monitor vital signs, adjusting medication, diet, and exercise programs to delay chronic disease. The patient (or more commonly, the health plan) pays for the service and the doctor moves through the day like a conveyor belt, seeing patients, making decisions, and filling out paperwork.
The article in the British Medical Journal suggests that least three factors are critical to boost shared decision-making to its place as centerpiece of clinical practice:
- ready access to evidence-based information regarding;
- clinical guidance on how to rank the options;
- a supportive clinical culture that facilitates patient engagement.
I would add a fourth factor: someone besides the primary clinician (who stands to gain financially each time a visit is made, a test ordered, or a surgery performed) needs to be available to talk frankly to the patient about his circumstances----helping to objectify the decision and weight the factors that are within the control of the patient. This advisor MUST NOT be involved in the recommendations nor the path chosen (and therefore cannot be paid by the insurance company to contain costs or the doctor’s office, to promote procedures). The patient can see his advisor on his own terms, referred by friends, the health plan or the doctor. But it is the patient’s own decision that is the critical path.
This is the basis for the evolving business model promoted by Health Advisory Professionals, LLC -----seeking a future state where the empowered patient understands the options and consequences and makes rational decisions based on what is right for him or her, as only he or she can know.
Wednesday, October 27, 2010
Online Medical Consult Offered by HealthPartners
Minnesota companies have long been in the forefront of leading health care initiatives in technology, insurance, and consumerism. Certainly, HealthPartners is familiar to most of us in health care as one of those thought leading companies.
This week, they announced the launch of the “virtuwell” offering to consumers for 24-hours-a-day, 7-days-a-week on-line access to a medical professional (nurse practitioners) for the diagnosis and treatment of simple medical conditions for a small ($40) fee. Ostensibly, this treatment would be isolated to the treatment of conditions that are easily and safely confined to “evidence based” decision-trees and medical flow charts: such ailments as colds, cough and allergy, ear pain, yeast and urinary tract infection.
But the new online service does raise some interesting questions from several angles: legal/liability (who is responsible for quality issues that could arise) ; clinical best practices (you cannot really “see” or “touch” a patient or peek inside the ear or smell their breath or gain the context you can when you are in the same room); what is done for communication and follow up perspectives? There are additional questions that relate to privacy, quality of care without reliable access to a relevant patient history, and practical concerns relating to continuity of care if the patient does have a primary care practitioner or drug interactions if they are on other medications. Since most health practitioners (and particularly those that prescribe drugs) are licensed on a state-by-state basis, there are also interesting questions in terms of how the caregiver is licensed or managed in one state while rendering care to a person in another state. Will this care require payment outside of the established insurance process or will it be covered at all?
Regardless of the details or the answers to some of these compelling questions, this is certainly going to be a service of interest to many consumers. A key question that one must ask when you see a party blazing a new health care trail is this: Would I use that service for myself or a member of my family? The answer to that question (at least for me), is YES. I have personally already used one of the now famous in-the-retail-pharmacy nurse clinics. And as a pharmacist, I must admit, I was pleased with the care of the nurse practitioner treating my conjunctivitis.
Change is not always a great or even good thing. But this evolving way of relating to the needs of an individual patient may offer value in these cost and access-challenged times. At a minimum, it will be interesting to see what progresses from here.
Read the details at the following link: http://www.healthcareitnews.com/news/healthpartners-launches-247-online-clinic
Terri currently works for a large health sciences firm serving payers, pharmaceutical and device manufacturers and other stakeholders in health care as a Senior Principal in Managed Markets. The thoughts put forth on these postings are not necessarily reflective of the views of her employer nor other Health Thought Leader colleagues. Terri has had a varied career in health related settings including: 9 years in a clinical hospital pharmacy setting, 3 years as a pharmaceutical sales rep serving government, wholesaler, managed markets and traditional physician sales, 3 years working for the executive team of an integrated health system working with physician practices, 4 years as the director of pharmacy for a large BCBS plan, 12 years experience as founder and primary servant of a health technology company which was sold to her current employer three years ago. She has both a BS and a PharmD in Pharmacy and an MBA.
Thursday, October 21, 2010
Giving People the Power to Make Choices is a Tricky Proposition
Health Advisory Professionals
England’s infamous health care system is always undergoing flux and scrutiny as leaders try to find new and better ways to save money, provide care, and meet expectations for quality and outcomes. The concept of “shared decision making” and patient empowerment is proving to be difficult there, too, however, as evidenced by a recent article published in the British Medical Journal. The British government has publicized its plans to introduce wider choice and shared decision making within the NHS, but they are finding that it may be challenging to implement based on several factors, some of them unforeseen.
- the patient understands the information that should be considered in making decisions and the consequences of each option
- the physician and other supporting clinicians are encouraged to work with the empowered patient which may mean reforming paternalistic patterns of communication and care
- the financial system that is the underpinning for the empowered patient must support the process of “Shared Decision Making”, without creating disincentives to the physician, the patient, or other stakeholders like family members.
Terri currently works for a large health sciences firm serving payers, pharmaceutical and device manufacturers and other stakeholders in health care as a Senior Principal in Managed Markets. The thoughts put forth on these postings are not necessarily reflective of the views of her employer nor other Health Thought Leader colleagues. Terri has had a varied career in health related settings including: 9 years in a clinical hospital pharmacy setting, 3 years as a pharmaceutical sales rep serving government, wholesaler, managed markets and traditional physician sales, 3 years working for the executive team of an integrated health system working with physician practices, 4 years as the director of pharmacy for a large BCBS plan, 12 years experience as founder and primary servant of a health technology company which was sold to her current employer three years ago. She has both a BS and a PharmD in Pharmacy and an MBA.
Sunday, December 7, 2008
Getting to the Truth in Patient Medical & Pharmacy Encounters ---On Shared Decision Making
It is that shift that actually enables the free-market of health care for the person, the clinician, and the system because we cease paying for things that have low value or are not desired by the patient which might otherwise result in waste----redundant tests, unnecessary drugs or hospitalizations.
I am grateful for the opportunity to enlist a number of you in measuring your impressions in this survey with the hope that we can spark a national-----or international----dialogue on how to really improve care and take care of each other. Please copy and paste the following link into your browser page or double click on it to review the results. http://www.keepandshare.com/doc/view.php?id=963974&da=y

